What is Clean Diesel?


Share This Page

May 24, 2022   |   Diesel Technology Forum

Policy Insider

Burgers, “Beere” and Cornhole: Great Taste, Fewer Emissions for a Great Cause

The new generation diesels are so clean that grilling a 1/3-pound burger generates more particulate emissions than driving that new 18-wheeler diesel truck 142 miles


Traditions will be front and center this Memorial Day weekend, honoring the men and women of America’s military and their sacrifices for our freedom. Many of us will gather with friends and family for a cookout, that for some will feature beer and burgers. This year check the grill’s emissions and make sure the beer cans are green.

University of California Riverside study found that cooking a charbroiled hamburger resulted in more particulate matter emissions than that from the new generation diesel-powered tractor trailer! For 15 years now, new big-rigs have been equipped with emissions control systems that reduce particulate emissions to near-zero levels. The new generation diesels are so clean that grilling a 1/3-pound burger generates more particulate emissions than driving that new 18-wheeler diesel truck 142 miles. Nationwide, 53% of all commercial trucks on the road are now powered by an engine that achieves near-zero emissions for particulate matter and smog-forming compounds (model year 2011 and newer). Great taste, and fewer emissions.

This year there’s a new way to thank our farmers for all the food on the table at this weekend’s cookouts. Busch Light, longtime supporter of farming communities, has a limited-edition “For the Farmers” cans to fans across the country. The initiative is in collaboration with John Deere, the iconic tractor company with a 188-year history of supporting farmers. A portion of the proceeds will benefit Farm Rescue, a non-profit that provides critical material aid to family farms.

Available May 16 through July 3, consumers can purchase 24- or 30-pack cases of 12-ounce Busch Light cans with farming graphics that feature the John Deere logo and equipment; “Beere”! For each case sold during its limited run, Busch Light will donate $1 to Farm Rescue, up to a maximum of $100K, with John Deere matching Busch Light’s donation. With the support of donations like these, Farm Rescue can provide direct assistance to farm and ranch families that have experienced a major injury, illness, or natural disaster.

Last weekend, to raise awareness for Farm Rescue and the needs of America’s farmers, Busch Light and John Deere hosted Cornfield Cornhole, in Big Bend, Wisconsin. At Cornfield Cornhole, a John Deere tractor (diesel of course) and ground-posted slingshot catapulted hay bales across the cornfield to reach an oversized cornhole board. Now that was a competition!

Celebrate safely and responsibly this Memorial Day weekend!



More

All News & Resources


Key Contact

Allen Schaeffer
Executive Director
aschaeffer@dieselforum.org
301-668-7230

More Policy Insider

Sign up for diesel direct

weekly analysis & commentary from the diesel technology forum