VW Pushes New, Clean Diesel Engines
By Scott Burgess
AUBURN HILLS -- Volkswagen wants American drivers to know about diesels. Especially its clean diesels and how they can help the environment.
To spread the word, VW begins its Dieselution Tour today, pulling an educational trailer around the country and setting up shop at environmental events. Inside, computer screens and displays showcase the benefits of diesels and ask visitors to take a "sustainability quiz" or measure their car's carbon footprint.
The message is far from subtle: Clean diesels can help the environment and save you money.
"We want to show Americans that today's clean diesel technology is a quantum leap from the powerplants introduced nearly 30 years ago," said Stefan Jacoby, CEO of Volkswagen of America. Click here to read the full story.